By focusing on a largely untapped group (individuals of any faith or denominational background who seek spiritual fulfillment but are currently unaffiliated), seeker churches have become one of the fastest-growing religious movements in the country. Kimon Howland Sargeant provides a sociological context for the rise of these churches by exploring the rituals, messages, strategies, and denominational functions of this emergent form of American evangelical Protestantism. Through interviews and careful research, Sargeant reveals the "seeker" movement to be a major "re-information" of American Protestantism.